How To Pick The Right Product To Sell
Choosing the right product to promote is the key to affiliate marketing success. There are thousands of internet-marketing products out around, but not all of them will make you money. Some products are horrible and don’t work right at all. Another product might be fantastic, but its landing page is bad so nobody is buying it. To succeed with affiliate marketing, you need to find a product that’s proven to sell well. Why promote something that nobody is buying?
To find that right product to promote, we’re going to use the Clickbank affiliate network. Although there are several good affiliate networks out there, Clickbank is one of the best for beginners. They have a large selection of affiliate marketing products to sell, they always pay out on time, and it is easy to get accepted into the network. Unlike other affiliate networks that make you apply to promote specific offers, Clickbank lets you promote every offer on their network immediately.
The first thing to do when deciding on a product to promote, is to think about a niche. The best way to do this is to brainstorm and write down five or ten niches you think you would be interested in. When creating your site around a product, you will be doing a lot of research and writing about it, so make sure the topics you write down aren’t something that will bore you to death.
Once you have everything written down, visit the Marketplace section in your Clickbank account. Clickbank has its products separated into categories, so choose an appropriate category and perform a search for each of the topics you have written down earlier. In the search results, you will see a list of affiliate products that best match your search term. Underneath each product description, you will see a number of different metrics.
The key metric to look at, is the gravity score. Gravity is a Clickbank formula that tells you how many recent sales affiliates have been making with this product. If a lot of people are making sales with this product then you should have no problems promoting this product as well. Usually I try and pick a product with a gravity score over 45. The other metric to look at is the dollars per sale. If you are going to use PPC marketing to drive traffic to your product, then pick a payout greater than $25 per sale. This allows you to cover your advertising expenses and still make a decent profit.
Using the two metrics talked about above, jot down a list of products that meet these criteria. Now pick the one that you would be most interested in researching about and promoting. You already can tell that other affiliates are having success making money with these products, so the key here is picking the product that will keep your interest so you can promote it successfully. This is the first step towards making money online.
Tags: Affiliate Marketing, Affiliate Marketing, clickbank, cpa, cpa networks, online marketing, pay per click, ppc, search engine optimization, SEO
