A common dilemma for business owners worldwide is knowing when to stop chasing overdue accounts in-house and hand them over to a debt collection agency.
In reality you’re torn between trying to save money and customers chasing account yourself whilst being mindful not to hold on to those accounts for so long that they become virtually impossible to recover.
Hence, there comes a point when pursuing a debt in-house costs you more than referring that debt to a debt collection agency.
The age-old question then is, “How Do I Know When To Refer A Debt To A Debt Collector?”
Now while it would be nice to give you an exact length of time the reality is this depends on both your business as well as the individual debtor.
Consequently, the most reliable way to work out the optimal referral time is with the aid of a proven and flexible formula. To be effective this formula must perform two crucial tasks at the same time.
Firstly, in order to accelerate your cash-flows, this formula has to sensitively yet assertively facilitate prompt payment without upsetting your good customers.
Secondly, and just as importantly, this system must accurately identify crooks early so that you can refer these debts while they’re still young. And as debts become more difficult to recover the older they become, by referring early you’ll massively increase your chances of full and speedy recovery.
With that in mind, let’s take a closer look at this system.
In essence it comprises of a simple yet powerful three-step formula.
Step 1. A Friendly Reminder: As soon as an account passes its due date without being paid you must send them a strategically crafted Collection Reminder Letter.
Step 2. A Polite Word In Their Ear: If after a week of receiving your Debt Reminder Letter your debtor has neither settled their account nor set-up a repayment schedule then you must get on the phone and discuss settlement of the account.
Step 3. A Respectful Yet Assertive Demand: If they continue to ignore your requests for payment or alternatively they fail to honor their repayment plan then that’s your unequivocal trigger to send them a Final Demand Letter.
If the account remains unpaid despite your Final Demand Letter then that’s proof-positive you’re now dealing with a serious debt risk. It’s at this precise moment that you know it’s time to give up chasing that debt on your own and instead hand the debt over to a Professional Debt Collection Agency without delay.
Now if you’re like most business owners you probably send out a number of Reminder Letters over a period of several months. If that’s the case you’ll probably feel somewhat reluctant to switch to such a rapid-fire formula.
However, the truth is these three communications are all any good customer needs to settle their account. Every one else poses a clear and serious risk to your business.
And if they’re having trouble paying you then it’s a safe bet they’ve got a swag of other creditors they aren’t paying as well.
Compounding matters, chances are these other businesses won’t have procedures in place to quickly identify and appropriately handle delinquent debtors. So while they’re oblivious to the dangers, you’re busy jumping the queue to recover your money.
And just like the squeaky gets the grease, being the first to apply serious heat on your debtor means they’ll pay you before they pay anyone else.
But more importantly, because you’re first in line to get paid, the chances they’ll have the means to settle your debt are infinitely greater than if you were the last in line… when what little funds they may have had have all been spent paying everyone else.
Bottom Line: Following this formula to the letter will skyrocket both the number of recovered accounts as well as the speed with which you recover them. It all boils down to the irrefutable truth of bad debts… “The faster you recover your debts the more money you’ll pocket!